Build What
You Need

Our primary market research methods are always tailored specifically to your organization and your goals.

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Problems we solve

We discover and develop quantitative and qualitative insights that are uniquely relevant to your organization. Backed by independent research and targeted data, these insights draw clear conclusions that lead to direct actionable solutions.



Brand Tracking

Understand how you and your competitors are doing and what levers you can pull to move your brand forward.
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Brand Positioning

Identify how your brand is positioned vis-à-vis competitors via competitive analysis.
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UX Testing

Improve user satisfaction, support better user engagement and optimize products, features and experiences.
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Channel or Location Evaluations

Test the efficacy of your organization’s main channels, or even customer service channels.
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Innovation & New Concept Testing

Assess market acceptance of new products, services, or features with existing and prospective audiences.
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Campaign/Ad Testing & Message Testing

Test advertising and message at early-stage strategy, early-stage creative, or late-stage creative development.
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Market Segmentation
 & Persona Development

Identify segments/personas for product/marketing and activate the results across your team, stakeholders and agencies.
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Customer Experience & Journey Mapping

Help understand and improve interactions with customers. Visualize the entire customer experience.
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Customer Communities

Have a dedicated group of customers “on call” to provide insights, foster loyalty, and enhance product/feature development.
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“They’re very genuine and truthful about sharing sensitive information.”

David Miller  President, Stoke Strategy

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